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All product categories are designed to recognise musical products that have made an impact on the industry and consumers alike. Winners of the categories will be products that have brought something new to the industry and have created excitement and interest, accordingly. Music shops will have welcomed and stocked the products for at least six months and seen consumer interest and demand.

All products entered into these categories must have been launched since 2016 NAMM Show i.e. within 18 months of entry date, with the exception of Piano, Strings/Bowed & Brass/Woodwind, which must have been launched since 2014 NAMM Show i.e. within 3 years 6 months of entry date.

MIA members can enter the Trusted Music Store Product Awards for free and non-MIA members will be asked to make a £50 donation per entry to the Music for All charity.

A specially selected panel will review all the nominations and will publish a finalists list in October before announcing the final winners at the Awards event.

A full promotional pack will be available to both the finalist products and the ultimate winners. This pack is especially designed to help ALL the finalists to truly benefit in consumer awareness from their inclusion in the Awards.